capchase
Capchase is the leading provider of non-dilutive capital for SaaS companies. Founded in 2020 and headquartered in New York City, Capchase provides financing by bringing future expected cash flows to the present day – thereby securing funding that is fast, flexible, and doesn’t dilute their ownership.
The solution
The company contracted Old Street Communications in 2021 to support the announcement of its $280 million funding round. This resulted in top-tier tech coverage, including TechCrunch and fintech publications such as Finextra and Fintech Futures.
Following the success of the funding announcement, Old Street Communications worked with Capchase on a retainer basis to raise the company’s profile in tech, startup, and fintech publications.
A key aspect of the work was servicing company announcements alongside a thought leadership programme for the company’s spokespeople. As a result, Capchase’s founders and spokespeople became an authority in topics such as startup funding, SaaS funding, and revenue-based financing.
+ Click below to see some of the coverage we secured …
Results
We secured a total of 125 pieces of coverage over 2021-2023, including Sifted, tech.eu, ITPro, mentions and comments in the FT, Business Insider, and coverage across all major fintech publications.